Is Zazzle a good place to sell art?

Answered by Phillip Nicastro

Zazzle is definitely a good place to sell art. As an online marketplace that allows artists to create and sell their own designs, it offers a wide range of products and a large customer base. With Zazzle, artists have the opportunity to showcase their work to a global audience and earn money from their creations.

One of the advantages of using Zazzle is the variety of products available for artists to sell. From t-shirts and mugs to phone cases and home decor, Zazzle offers a diverse range of customizable products that artists can print their designs on. This allows artists to reach a wider audience and cater to different customer preferences. Additionally, Zazzle regularly introduces new products, giving artists the opportunity to expand their offerings and attract new customers.

Another benefit of selling art on Zazzle is the ease of use and convenience. The platform provides a user-friendly interface that allows artists to easily upload and customize their designs. Artists can also set their own royalty rates, giving them control over their pricing and profit margins. Zazzle takes care of the printing, shipping, and customer service, which saves artists time and effort. This allows artists to focus on creating and promoting their artwork rather than dealing with logistics.

In terms of exposure, Zazzle has a large customer base and a strong online presence. The platform attracts millions of visitors each month, providing artists with a potential pool of customers who are actively seeking unique and personalized products. Zazzle also invests in marketing and advertising, which helps drive traffic to artist stores and increase visibility. Additionally, Zazzle has partnerships with major brands and licenses, which can further boost an artist’s exposure and credibility.

While Zazzle offers great opportunities for artists, it’s important to note that success on the platform requires effort and promotion. Simply uploading artwork and waiting for sales may not be enough. Artists should take advantage of Zazzle’s promotional tools, such as creating collections, participating in the marketplace forums, and leveraging social media to drive traffic to their stores.

In addition to Zazzle, artists should consider using other channels to sell their art as well. Having your artwork in as many places as possible increases your chances of reaching a larger audience and making more sales. Artists can create their own website or online portfolio to showcase their artwork and provide a more personalized shopping experience. They can also explore other online marketplaces like Etsy or Society6, which cater specifically to artists and designers.

Zazzle is indeed a good place to sell art. It offers a wide range of customizable products, a large customer base, and a user-friendly platform. However, artists should also consider using other channels to maximize their exposure and sales potential.