Why is my Instagram business account not eligible?

Answered by James Kissner

There could be several reasons why your Instagram business account is not eligible for certain features, such as the Shopping feature. Let’s explore some possible explanations:

1. Account Review: Instagram conducts a review process to ensure that businesses meet their criteria for using certain features. If your account is still under review, you may not have access to the Shopping feature yet. This review process is typically conducted to verify the authenticity and legitimacy of your business.

2. Lack of Approval: It’s possible that your account has not been approved for shopping on Instagram. This could be due to various factors, such as incomplete or inaccurate information provided during the setup process. Ensure that you have provided all the necessary details and accurately represented your business.

3. Violation of Instagram Policies: Instagram has specific policies that businesses must adhere to in order to use certain features. If your account has violated any of these policies, it may result in your account not being eligible for features like Shopping. Review Instagram’s policies to ensure that your account is in compliance.

4. Incomplete Profile: To be eligible for certain features, such as Shopping, your Instagram business account needs to have a complete and well-maintained profile. Make sure that you have filled out all the necessary information, including a business email, contact details, website link, and a clear and engaging bio. Additionally, having a consistent and visually appealing feed can also contribute to your account’s eligibility.

5. Unsupported Countries: Instagram’s Shopping feature is not available in all countries. If your business operates in a country where Shopping is not supported, your account may not be eligible for this feature. Check Instagram’s official documentation to see if your country is listed as a supported location for Shopping.

6. Previous Violations: If your account has had previous violations of Instagram’s policies, it may impact your eligibility for certain features. Instagram takes violations seriously and may restrict or limit access to specific features if your account has a history of non-compliance.

To resolve this issue and make your Instagram business account eligible for Shopping or other features, consider taking the following steps:

1. Double-check your account setup and ensure that you have provided accurate and complete information.

2. Review Instagram’s policies and guidelines to ensure that your account is in compliance.

3. Maintain a consistent and engaging presence on Instagram, with a well-curated profile and visually appealing content.

4. If your account is under review, be patient and wait for the review process to complete. In the meantime, focus on building your brand presence and engaging with your audience.

Remember, eligibility for certain features on Instagram is subject to Instagram’s discretion, and not all accounts may have access to them. If you have followed all the guidelines and best practices and still don’t have access to certain features, it’s advisable to reach out to Instagram’s support for further assistance.