In the United States, Bass ale is currently brewed by Molson Coors. This partnership was formed to support and promote the Bass brand in America. Since June 2012, the brewing of Bass ale for the American market has taken place in Merrimack, New Hampshire.
Molson Coors, a multinational brewing company, has a long history in the beer industry. They have been responsible for brewing and distributing various beer brands across different markets. The partnership with Bass demonstrates their commitment to expanding their portfolio and catering to the preferences of American beer drinkers.
The decision to brew Bass ale in the United States was likely driven by several factors. Firstly, it allows for greater control over the brewing process and ensures that the beer is produced to the desired specifications. Brewing Bass locally also helps to reduce transportation costs and potentially improves the freshness of the product for American consumers.
The brewing location in Merrimack, New Hampshire, was chosen strategically. New Hampshire has a strong beer culture and is home to several well-established breweries. By brewing Bass in this region, Molson Coors can tap into the local expertise and resources available, further enhancing the quality of the product.
It is worth noting that the American version of Bass ale has a slightly different alcohol by volume (ABV) compared to the original British version. In the United States, Bass ale is brewed at 5% ABV specifically for the American market. This adjustment may be due to taste preferences or regulatory requirements in the United States.
As an expert, I can provide some personal insights into the availability and experience of drinking Bass ale in the United States. While Bass is not as widely known or consumed as some other beer brands, it can still be found in many bars and liquor stores across the country. The taste of Bass ale is often described as smooth and malty, with a hint of bitterness. It pairs well with a variety of foods and is often enjoyed as a refreshing and satisfying drink.
Bass ale in the United States is currently brewed by Molson Coors. The partnership between Molson Coors and Bass aims to promote and support the brand in America. The decision to brew Bass in Merrimack, New Hampshire, allows for greater control over the brewing process and takes advantage of the resources available in the region. The American version of Bass ale has a slightly different ABV, brewed at 5% specifically for the American market. Despite not being as widely consumed as some other beer brands, Bass ale can still be found and enjoyed in various establishments across the United States.