What is an example of hardwired?

Answered by Douglas Hiatt

One example of hardwired behavior can be seen in our aversion to failure, which is ingrained in our culture. This cultural influence affects the decisions that founders make when things don’t go according to plan.

In our society, failure is often seen as a negative outcome and is stigmatized. We are taught from a young age to strive for success and to avoid making mistakes. This fear of failure becomes hardwired into our mindset and influences how we approach challenges and setbacks.

For example, let’s consider the case of a startup founder whose business venture doesn’t go as expected. Due to the cultural aversion to failure, this founder may feel a deep sense of shame and disappointment. They may internalize the failure as a personal reflection of their abilities or worth.

This hardwired aversion to failure can have significant consequences on the decisions that founders make in response to setbacks. Instead of viewing failure as a learning opportunity or a chance to pivot and adapt, they may be more inclined to give up or play it safe. They might fear taking risks or trying new approaches, as the potential for failure looms large in their minds.

In my own personal experience, I have witnessed how this aversion to failure can impact decision-making. As a founder myself, I have faced numerous challenges and setbacks along the way. There have been times when the fear of failure has tempted me to abandon my goals or stick to a safer, more conventional path.

However, I have also learned that embracing failure and viewing it as a stepping stone to success is crucial for growth and innovation. By recognizing that failure is a natural part of the entrepreneurial journey, I have been able to overcome my hardwired aversion and make more informed and resilient decisions.

To summarize, the example of aversion to failure illustrates how certain behaviors can be hardwired into our culture. This hardwiring can influence the decisions and actions of individuals, such as founders, when faced with setbacks or challenges. By understanding and challenging these hardwired beliefs, we can cultivate a more resilient and adaptive mindset.