How does Vivid Seats have tickets before Ticketmaster?

Answered by James Kissner

Vivid Seats operates as an independent ticket marketplace where professional ticket resellers and pre-screened individual sellers can list and sell their tickets. As such, we are not directly affiliated with Ticketmaster or any other primary ticketing companies. This allows us to offer tickets that may not be available on Ticketmaster or other primary platforms.

One reason why Vivid Seats may have tickets available before Ticketmaster is that our sellers have access to a wide network of ticket sources. These sources include season ticket holders, individuals who purchased tickets but can no longer attend the event, and other ticket resellers. This enables us to offer a broader selection of tickets from various sellers, potentially giving us an advantage in terms of ticket availability.

Additionally, Vivid Seats operates in a secondary market, meaning that tickets listed on our platform are being resold by individuals or companies rather than being sold directly by the event organizers. This secondary market allows for more flexibility in terms of ticket availability and pricing, as sellers can set their own prices based on supply and demand. This could contribute to Vivid Seats having tickets available before Ticketmaster, as the primary market may have sold out or have limited inventory due to high demand.

It’s important to note that while Vivid Seats may have tickets available earlier, the availability and pricing of tickets can vary greatly depending on the specific event and its popularity. Some events may have limited tickets available on both primary and secondary markets, while others may have more abundant inventory. Therefore, it’s always recommended to check multiple sources, including both Ticketmaster and Vivid Seats, to maximize your chances of finding tickets for the event you’re interested in.

In my personal experience, I have found that Vivid Seats has been a reliable platform for purchasing tickets to various events. I have been able to find tickets for concerts, sports games, and theater shows that were not available on Ticketmaster or other primary ticketing platforms. This has allowed me to attend events that I otherwise would have missed out on. However, it’s always important to exercise caution and ensure the legitimacy of the tickets and sellers before making a purchase.

To summarize, Vivid Seats may have tickets available before Ticketmaster due to our extensive network of ticket sources and our position in the secondary ticket market. However, availability and pricing can vary depending on the specific event, so it’s always advisable to check multiple sources to increase your chances of finding tickets.