Beyoncé’s wedding planner was Veronica Morales, the owner of Blue Ivy Events. Morales had been operating her wedding planning business under the name “Blue Ivy Events” before Beyoncé and Jay-Z’s daughter, Blue Ivy Carter, was even born. However, in 2012, the U.S. Patent and Trademark Office (USPTO) sent Morales a trademark registration for the mark “Blue Ivy,” which created some confusion and potential legal issues.
It is important to note that Morales had been using the name “Blue Ivy Events” prior to the birth of Blue Ivy Carter and had no intention of infringing on the celebrity couple’s rights. The trademark registration sent by the USPTO seemed to imply that Morales was infringing on Beyoncé and Jay-Z’s trademark rights.
The situation became even more complicated when Beyoncé and Jay-Z themselves attempted to trademark their daughter’s name, “Blue Ivy Carter,” in various industries, including event planning. This led to a legal battle between Morales and the celebrity couple over the rights to the name “Blue Ivy.”
Morales argued that she had been using the name “Blue Ivy Events” prior to the birth of Blue Ivy Carter and had established her business under that name. She believed that she should be able to continue using the name without any infringement on the celebrity couple’s rights.
The legal battle between Morales and Beyoncé and Jay-Z continued for several years, with both parties asserting their rights to the name “Blue Ivy.” Ultimately, Morales was able to prevail in the dispute and continue operating her business under the name “Blue Ivy Events.”
This case serves as a reminder of the complexities that can arise in the world of trademarks and the importance of conducting thorough research before choosing a business name. It also highlights the need for clear and distinct trademark laws to avoid unnecessary legal battles.
Veronica Morales was Beyoncé’s wedding planner and the owner of Blue Ivy Events. Morales had been operating her business under that name before the birth of Blue Ivy Carter. The legal battle over the trademark rights to the name “Blue Ivy” ultimately resulted in Morales being able to retain the name for her business.