Who owns Longrow?

Answered by Randy McIntyre

Longrow is one of the three malt whiskies produced by Springbank, a distillery located in Campbeltown, Scotland. Springbank, as a whole, is owned by the Mitchell family, who have been involved in the whisky industry for generations.

To understand who owns Longrow, it is important to delve into the history of Springbank distillery. The Mitchell family has been at the helm of Springbank since it was established in 1828 by Archibald Mitchell. Today, the distillery is run by his great-great-grandson, Hedley Wright, who continues the family tradition of producing exceptional single malt whiskies.

Longrow, specifically, is a brand within the Springbank portfolio and is known for its peaty and smoky character. It is named after the Longrow distillery, which was operational in Campbeltown from 1824 to 1896. The Mitchell family acquired the Longrow distillery and incorporated its style into their Springbank range.

It is worth noting that the production of Longrow takes place at the Springbank distillery itself, using the same equipment and facilities. However, Longrow has distinct characteristics that set it apart from the other two Springbank malts – Springbank and Hazelburn.

While Springbank is known for its traditional production methods, including floor maltings and a combination of bourbon and sherry cask maturation, Hazelburn is an unpeated malt that undergoes triple distillation and is exclusively matured in bourbon casks. Longrow, on the other hand, is heavily peated and typically aged in a combination of bourbon and sherry casks.

The ownership of Longrow ultimately rests with the Mitchell family and their Springbank distillery. Their dedication to quality and traditional production methods have made Longrow a beloved brand among whisky enthusiasts worldwide. As someone who has had the opportunity to taste Longrow whiskies, I can attest to their unique and captivating flavors, which truly showcase the artistry and expertise of the Mitchell family.

Longrow is owned by the Mitchell family, who own and operate the Springbank distillery in Campbeltown, Scotland. The Mitchell family’s commitment to producing exceptional single malt whiskies is evident in Longrow’s distinct peaty and smoky character, making it a standout brand within the Springbank portfolio.