What should I name my drinks?

Answered by Jeremy Urbaniak

When it comes to naming your drinks, it’s important to be creative and unique. A well-thought-out name can make your drink stand out and pique the interest of potential customers. Here are some tips and suggestions to help you come up with the perfect name for your drinks:

1. Consider the flavor profile: Think about the main flavors and ingredients in your drink. Is it sweet, tangy, or refreshing? Try incorporating these flavors into the name. For example, if your drink is a sweet and tangy mix of honey and citrus, you could call it the “Honey Citrus Fizz” or the “Zesty Honey Twist.”

2. Get inspired by the theme or concept: If your drink is part of a themed menu or concept, draw inspiration from that theme. For instance, if you have a cocktail bar with a tropical theme, you could name your drinks after exotic locations or elements of nature like the “Tropical Breeze” or the “Island Sunset.”

3. Use descriptive words: Instead of simply stating the ingredients, use descriptive words that evoke a feeling or image related to the drink. For example, instead of calling a drink a “Vodka Cranberry,” you could name it the “Crimson Crush” or the “Berry Bliss.”

4. Consider the occasion or season: If you want to create a drink for a specific occasion or season, incorporate that into the name. For a festive holiday drink, you could call it the “Mistletoe Martini” or the “Winter Wonderland Punch.” For a refreshing summer cocktail, consider names like “Sunny Splash” or “Summer Breeze.”

5. Get playful with puns: Puns can add a fun and memorable element to your drink names. Play around with words and phrases related to the ingredients or theme. For example, if your drink has a kick of spice, you could call it the “Spice It Up” or if it has a tropical twist, try the “Tropi-Cool.”

6. Keep it simple and easy to remember: Avoid overly complex or lengthy names that may be hard for customers to remember or pronounce. Opt for names that are catchy, concise, and easy to say. Think about how the name will look on a menu or how it will sound when a customer orders it.

7. Test it out: Once you have a few potential names, test them out with friends, family, or even your staff. See how people react to the names and if they find them appealing or memorable. Their feedback can be valuable in helping you make a final decision.

Remember, the name of your drink is an important aspect of its branding and marketing. It should reflect the essence of the drink and entice customers to give it a try. So get creative, have fun, and let your imagination run wild when coming up with the perfect name for your drinks!